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Free Digital Marketing Online Course..Enrol Today!

As part of a government initiative, Retail Ireland Skillnet is offering retailers and individuals who want to develop their digital marketing and e-commerce skills an opportunity to enrol in a Level 5 Retail Digital Marketing eLearning Course for free.  The course is designed to equip learners with the confidence and skills to talk and engage with digital marketing practices.

The course is 100% delivered online across desktop, mobile, and tablet so the learner can complete the course at a time, place and pace which suits their schedule. The course will give insight into how the consumer’s world and expectations are changing, SEO, social media, customer service, e-commerce, blogging and much more.  All content has been created by retail and digital marketing experts and includes how-to videos.

Learners who successfully complete the course will be awarded an Industry Certificate from Retail Ireland Skillnet. The course normally costs €149 but is funded by the government to support individuals who want to increase their digital marketing skills.

To enrol, simply email your full name and email address to

  • Free to enrol
  • The course is delivered online across desktop, tablet, and mobile
  • Study at a pace which suits your schedule
  • Industry Certified by Retail Ireland Skillnet
  • Included Video lecture and tutorials
  • Module content created by social media and retail experts

Additional information

Where is the course delivered?  The course is delivered online, so you do not need to leave your business, you can complete the modules at a pace that suits your schedule.

How long does the course take to complete?  On average it takes about 7-8 hours and you can stop and start as required.

Can I register multiple employees on the course? Yes, businesses can register multiple employees if required.

Is there a final exam?  There is no final exam, however, there are questions to test your knowledge at the end of each of the modules.

Is the course certified?  Yes, an industry cert will be issued to all who successfully complete the course by Retail Ireland Skillnet.  We can also place your company logo on the cert.

Main Themes Include

  • Today’s Consumer
  • Digital Marketing Strategy
  • Facebook
  • Social Media Tools
  • Email Marketing
  • Search Engine Marketing (SEM)
  • Search Engine Optimisation (SEO)
  • e-Commerce Basics
  • GDPR

How can I register?  Simply email your full name and email address to and you will receive a notification confirming your registration shortly after.

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